The idea to add T-shirts for MOMS to our range came naturally as Mother's Day approached. Mother's Day is about all women. Being a mom is one of life's hardest roles. Everyone wants to be a good mom. Sometimes fate arranges for someone to be a mother for a shorter period of time than they would like, sometimes it's just the first months of connection in the belly... A mom is a person who feels love and devotion towards her children. Moms are WOMEN because women are strong enough to be nine months pregnant, to give birth, to go through the storms of hormones, to be able to stay up all night and take care of the whole family. To have 24-hour shifts. And it doesn't matter if it's 8 hours at work or a second shift - 16 hours at home with family and kids. Or it's 24 hours with the kids. It's the same thing, we're going 24/7 for life.