Designed and made in the Czech Republic
Designed and made in the Czech Republic
Products that truly make sense.
Without compromise. Organic cotton
Without compromise. Organic cotton
and premium materials
Carefully delivered
Carefully delivered
to your door
Moms to moms.
Moms to moms.
Proven by experience.
Bestsellers
Kojicí polštář Sand
1 750 Kč
KOJPC_TA
Péřová zavinovačka Sand
Skladem 24.7.
Feather swaddle Sand
Currently sold out
2 650 Kč
ZAVIC_PBE
Mušelínové povlečení Dusty Rose
1 420 Kč
POVLM_DR
Spací pytel Walker Cloudy
1 900 Kč
SPNC_CL
Oboustranná deka Sand1
1 100 Kč
DEKAC_TA80
spinkani detske hnizdo
Babynest Milk
Currently sold out
1 850 Kč
HNIZC_SM
Spací pytel Baby Artic Blue
1 600 Kč
SPAPC_74AB
Přebalovací podložka na pult Dusty Rose
1 560 Kč
PREBPC2_DR
Dětské hnízdo Dusty Rose 1
1 850 Kč
HNIZC_SR

Our ambition is clear: to create products that are
first-class, timeless, and stylish.

That’s what makes MimiConcept a brand for the modern family. 

The story of MimiConcept begins with our friendship. One of us was in the early weeks after giving birth, the other was eight months pregnant when MimiConcept was born—with a single product: a baby nest. Our business grew during breastfeeding, most often the night feeds.

Discover our story

AS SEEN IN

 

Parents trust us,
children grow with us.

Read what parents say about our products. Your satisfaction and your children’s peaceful sleep
are our greatest reward.

MUDr. Petra Šaňáková
Neonatologist
Institute for the Care of Mother and Child, Podolí

“We use MimiConcept baby nests daily in our neonatal unit. They help us position premature babies correctly, which supports not only peaceful sleep but also healthy development. The nests fit perfectly into neonatal cribs and are extremely practical for hospital use.”

Jana Kudláčková
Head Nurse
Neonatal Department, Thomayer Hospital

“We started using the donated baby nests from day one. In the physiological newborn unit, we place the nests in cribs or heated beds. The enclosed design gives babies a noticeable sense of safety and reassurance. Very useful and appreciated.”

Lucie Sivá
Attorney at Dentons
Podolí Maternity Institute

“After two years, I can confidently say that the MimiConcept nest and sleeping bag are absolute must-haves. The materials are incredibly soft, high-quality, and so practical that we bought three sleeping bags because our son slept in them constantly. One of the best baby purchases we made.”

Kateřina Sokolová
Miss Czech Republic 2007
Founder of the AutTalk Foundation

“Our collaboration with MimiConcept began in 2018 and I’m grateful for it to this day. Their products create a sense of safety for babies, and thanks to their support, we can do the same for families caring for autistic children. Beautiful, meaningful products with real impact.”

Lenka Vaníčková Kubů
Head Nurse
Neonatal Department, Motol University Hospital

“Mothers often request the MimiConcept baby nest themselves — and we’re happy to meet the demand. The nests are extremely helpful for babies who require special nursing care, including infants born to mothers with substance dependencies. Very practical in many clinical situations.”

Bc. Michaela Kolářová
Head Nurse
Neonatology Unit, General University Hospital in Prague

“We received MimiConcept nests a few months ago and they have been used most often by mildly premature babies. They fit easily into cribs and incubators, support natural positioning, and create a soothing sense of safety. The beautiful colors are loved by nurses and parents alike.”

Zuzana Stráská
Model, Elite Model Look

“For the first three months, Ema slept in her MimiConcept nest constantly. I love that you can place it on the couch and keep your baby close while living everyday life. I was so impressed that we donated several nests to the hospital in Zlín — they were thrilled. A truly practical and beautiful product.”

Marie Renčová
Insta GURU, Creative Content Creator (Cybex, NehtyNehty, Social Media)

“The BigMimi is the best helper for transitioning a baby from a bassinet into a bigger bed. I recommend it to every parent — it’s incredibly practical and comfortable.”

Ivana Stříbrský Jindřichová
Blogger, Cat & Cook CZ

“MimiConcept represents the perfect blend of comfort, functionality, and beauty. There is no better feeling than wrapping your child in softness while supporting a Czech brand. Truly exceptional products.”

Monika Sobotková
Owner of Little Saturday E-shop

“From the first baby nest we bought for our oldest son Max, to the blankets and pink sleep bags for our two daughters — MimiConcept has been part of our family for almost ten years. It appears in nearly every photo from our babies’ first months. I will always connect it with one of the most beautiful periods of my life.”

Eliška Hradec Chomisteková
Fashion Stylist
Co-owner of NOOKART Gallery

“Mimi products are the best and highest-quality choice for your baby. The muslin swaddles and hooded sleep bag are now part of our everyday sleep routine. Our mini feels the most comfortable and content in Mimi products. I especially recommend the nursing pillow — it eases breastfeeding and supports your back beautifully.”

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