The story of MimiConcept begins with our friendship. One of us was in the early weeks after giving birth, the other was eight months pregnant when MimiConcept was born—with a single product: a baby nest. Our business grew during breastfeeding, most often the night feeds.
Discover our storyRead what parents say about our products. Your satisfaction and your children’s peaceful sleep
are our greatest reward.
“We use MimiConcept baby nests daily in our neonatal unit. They help us position premature babies correctly, which supports not only peaceful sleep but also healthy development. The nests fit perfectly into neonatal cribs and are extremely practical for hospital use.”
“We started using the donated baby nests from day one. In the physiological newborn unit, we place the nests in cribs or heated beds. The enclosed design gives babies a noticeable sense of safety and reassurance. Very useful and appreciated.”
“After two years, I can confidently say that the MimiConcept nest and sleeping bag are absolute must-haves. The materials are incredibly soft, high-quality, and so practical that we bought three sleeping bags because our son slept in them constantly. One of the best baby purchases we made.”
“Our collaboration with MimiConcept began in 2018 and I’m grateful for it to this day. Their products create a sense of safety for babies, and thanks to their support, we can do the same for families caring for autistic children. Beautiful, meaningful products with real impact.”
“Mothers often request the MimiConcept baby nest themselves — and we’re happy to meet the demand. The nests are extremely helpful for babies who require special nursing care, including infants born to mothers with substance dependencies. Very practical in many clinical situations.”
“We received MimiConcept nests a few months ago and they have been used most often by mildly premature babies. They fit easily into cribs and incubators, support natural positioning, and create a soothing sense of safety. The beautiful colors are loved by nurses and parents alike.”
“For the first three months, Ema slept in her MimiConcept nest constantly. I love that you can place it on the couch and keep your baby close while living everyday life. I was so impressed that we donated several nests to the hospital in Zlín — they were thrilled. A truly practical and beautiful product.”
“The BigMimi is the best helper for transitioning a baby from a bassinet into a bigger bed. I recommend it to every parent — it’s incredibly practical and comfortable.”
“MimiConcept represents the perfect blend of comfort, functionality, and beauty. There is no better feeling than wrapping your child in softness while supporting a Czech brand. Truly exceptional products.”
“From the first baby nest we bought for our oldest son Max, to the blankets and pink sleep bags for our two daughters — MimiConcept has been part of our family for almost ten years. It appears in nearly every photo from our babies’ first months. I will always connect it with one of the most beautiful periods of my life.”
“Mimi products are the best and highest-quality choice for your baby. The muslin swaddles and hooded sleep bag are now part of our everyday sleep routine. Our mini feels the most comfortable and content in Mimi products. I especially recommend the nursing pillow — it eases breastfeeding and supports your back beautifully.”